Kia Ora

Whaiora is the pursuit of wellbeing. We believe good food choices are essential to a naturally balanced lifestyle.

In 2017, we launched our natural smoothie blends and began the journey of natural goodness made easy.

People loved the Whaiora brand but the smoothie blends did not live up to the expectations of our followers. So we made the difficult decision to stop making the smoothie blends while we continue to develop new products under the Whaiora brand.

We really appreciate the support from our loyal followers and look forward to bringing you new products in the future.

If you have any questions, please get in touch.


We’re a Maori company with a vision to nurture our world. The value of kaitiakitanga (guardianship) is right at the heart of everything we do. Every step of the Whaiora process, sourcing, blending and packaging, shows our promise to preserving natural resources for future generations.

We’ve drawn nourishment from Papatuanuku (earth mother) from the beginning of time, and we know that to take care of ourselves we must also take care of our whenua (land).


It started with “the pursuit of wellbeing” — the very meaning of Whaiora. We know good food choices are essential to a naturally balanced lifestyle. So, we want to provide you with healthy, tasty and easy ways to discover the joy of good eating.

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